Last updated 22 October 2025
1.1 These Master Terms & Conditions (the “Terms”) are a legal agreement between Astute Graphics Limited (company number 6465495), registered at Unit 1.03, Shell Store, Canary Drive, Hereford, HR2 6SR, ENGLAND (“Astute Graphics”, “we”, “us”), and the person or entity that purchases or uses our services (“you”, the “Customer”).
1.2 By purchasing, accessing, or using the Services (defined below), you agree to these Terms and any documents expressly incorporated by reference, including the End User Licence Agreement (EULA), Acceptable Use Policy, Privacy & Data Protection Notice, Data Storage & Deletion Policy, Refund & Cancellation Policy, and Trust & Security Statement (together, the “Policies”).
1.3 Astute Graphics is a private limited company registered in England and Wales.
2.1 “Account” means the account registered by or for the Customer to access the Services.
2.2 “Astute Manager” means our client software for macOS and Windows used to download, install, manage, and authorise the Plugins Service and the Astute Manager Pro service.
2.3 “Astute Manager Pro” or “Pro Service” means the subscription service that uses cloud storage and service components to store, manage, and deploy digital assets through the Astute Manager.
2.4 “Plugins Service” means our subscription service that provides Adobe Illustrator plugins, delivered and licensed via the Astute Manager.
2.5 “Assets” means digital materials stored or managed using the Services, including but not limited to Adobe Illustrator preferences, brushes, graphics styles, workspaces, Reform profiles, and Texturino textures.
2.6 “Enterprise User” means a Customer configured to use their own cloud storage provider to host Assets.
2.7 “Merchant of Record” or “MoR” means Paddle.com (“Paddle”), which sells the Services to you in its own name. Paddle is responsible for processing payments, applying taxes, and complying with its own legal and regulatory obligations in relation to those transactions.
2.8 “Restricted Jurisdictions” means countries or territories to which sale is not permitted under UK law or as listed by Paddle from time to time.
2.9 “Team Roles” means the roles available within the Services (Team Owner, Team Manager, Content Creator, and Team Member).
3.1 Plugins Service is available on annual (primary) or monthly subscription terms.
3.2 Pro Service is available on monthly subscription terms only.
3.3 Both Services require installation of the Astute Manager and regular internet access to operate.
3.4 All plans include cloud storage. Enterprise Users may connect their own cloud storage. Where an Enterprise User’s subscription ends, Assets stored in the Customer’s cloud become unusable for the Service and are not supported by us thereafter.
3.5 Free plan users may form teams of up to a total of three (3) members.
3.6 Team Roles and permissions are as published in the Service documentation. The Content Creator role may be introduced after launch; these Terms apply to that role when enabled.
3.7 We may modify features, functionality, or plan limits without materially degrading the overall functionality of the Services.
4.1 The Services are provided on a best-efforts basis without service-level commitments or uptime guarantees.
4.2 Support is available via email at hello@astutegraphics.com. Self-help resources are available at astutegraphics.com, docs.astutegraphics.com and astutemanager.com; community support is available via Slack (http://bit.ly/ag-slack) and social channels but is not a guaranteed channel.
4.3 We aim to respond within 48 working hours (excluding weekends and UK public holidays) but do not commit to any response time. Premium and Enterprise enquiries are prioritised.
5.1 You must be 18 years or older to create an Account or purchase a subscription.
5.2 You represent and warrant that you are not located in any Restricted Jurisdiction and are not a person or entity subject to sanctions or trade restrictions applicable to UK companies.
5.3 We do not offer the Services in Restricted Jurisdictions.
6.1 Prices are shown at point of purchase and may be presented in various local currencies for Plugins Service, and in USD, EUR or GBP for the Pro Service. Currency availability may change without notice.
6.2 We may change subscription fees from time to time. Any change to recurring fees will take effect at the start of the next renewal term, and we will provide reasonable notice. If you do not agree to the new fees, you may cancel before renewal.
6.3 Payment processing and tax calculation are performed by Paddle as Merchant of Record. Taxes may be included or excluded depending on Paddle’s configuration and applicable law.
6.4 Subscriptions are billed in advance. Monthly subscriptions renew monthly; annual subscriptions renew annually, unless cancelled in accordance with these Terms.
6.5 No pro‑rata refunds are provided for mid‑term cancellations. Our 7 Day Money Back Guarantee is available once per Account lifetime if requested within seven (7) days of the first purchase.
7.1 Your use of the Astute Manager, the Plugins, and any client software is governed by the EULA, which is incorporated by reference.
7.2 Free Assets made available by us are licensed on a perpetual, non‑exclusive, worldwide basis for personal and commercial use, without attribution, and may not be resold, relicensed, or redistributed in standalone form.
7.3 Selected third‑party scripts or extensions may be distributed by us with the author’s permission. Such materials are provided “as is”; we disclaim all liability for them and they may be subject to additional third‑party terms.
8.1 Customers must maintain accurate account details, including a valid and regularly monitored email address. Your responsibilities in relation to account communications are described in the Refund & Cancellation Policy.
8.2 You are responsible for maintaining the confidentiality of Account credentials and for all actions taken under your Account.
8.3 You are responsible for configuring team permissions appropriately and for your systems and internet connectivity.
8.4 You must use the Services only in accordance with these Terms, the Policies, and applicable law.
9.1 You must not: (a) use the Services for unlawful purposes; (b) introduce malware or harmful code; (c) interfere with or disrupt the integrity or performance of the Services; (d) access or use the Services to perform competitive analysis or to build a competing product; (e) circumvent usage limits or authentication; (f) scrape, crawl, or mass‑download content except as permitted by the Services’ documented features. See also the Acceptable Use Policy for detailed requirements.
10.1 We treat your non‑public information as confidential and use it only to provide and improve the Services, except where disclosure is required by law or court order.
10.2 Asset uploads are encrypted in transit (HTTPS) and at rest using server‑side encryption.
11.1 Our Privacy & Data Protection Notice describes how we process personal data as controller and in coordination with Paddle as Merchant of Record. By using the Services you acknowledge that processing.
11.2 Where international transfers occur, appropriate safeguards (such as UK IDTA or EU SCCs as applicable via relevant vendors) are used by us or our subprocessors.
12.1 All intellectual property rights in the Services, software, documentation, and content are owned by Astute Graphics or its licensors. Except for the limited rights expressly granted, no rights are assigned or implied.
12.2 Feedback you provide may be used by us without restriction and without obligation to you.
13.1 The Services are provided “as is” and “as available”. To the fullest extent permitted by law, we disclaim all warranties, whether express, implied, or statutory, including merchantability, fitness for a particular purpose, and non‑infringement.
13.2 We do not warrant that the Services will be uninterrupted or error‑free, or that they will meet your requirements.
14.1 Nothing in these Terms limits liability that cannot be limited under law (including liability for death or personal injury caused by negligence, or fraud).
14.2 To the maximum extent permitted by law, we are not liable for any indirect, special, incidental, punitive, or consequential loss, or for any loss of profits, revenue, data, or business, even if foreseeable.
14.3 Our aggregate liability arising out of or in connection with the Services in any twelve (12) month period is limited to the total fees paid by you for the Services in that period.
14.4 You shall indemnify and hold us harmless from claims, losses, liabilities, and expenses (including reasonable legal fees) arising out of or related to third‑party claims due to your breach of these Terms, the Policies, or applicable law.
15.1 These Terms begin when you first accept them and continue while you use the Services.
15.2 We may suspend or terminate access immediately for material breach of these Terms or the Acceptable Use Policy.
15.3 We may reinstate access if the breach is cured to our reasonable satisfaction.
15.4 If Astute Graphics terminates your subscription without cause, we will refund any prepaid unused subscription fees. If we terminate for cause (including a breach of these Terms, the EULA, or the Acceptable Use Policy), no refund will be due.
15.5 Upon termination, your right to access the Services ends and Sections that by their nature should survive (including 7, 10–14, 17) shall survive.
16.1 We are not liable for delay or failure to perform due to events beyond our reasonable control, including acts of God, strikes, internet or hosting outages, acts of government, or changes in law.
17.1 We may update these Terms and Policies from time to time. Material changes will be indicated by updating the ‘last updated’ date; continued use constitutes acceptance.
17.2 You may not assign these Terms without our prior written consent. We may assign to an affiliate or in connection with a merger, acquisition, or sale of assets.
17.3 These Terms (together with the Policies) constitute the entire agreement between you and us regarding the Services and supersede prior understandings.
18.1 In the event that any provision of this Agreement is determined to be void, invalid, or unenforceable by a court of competent jurisdiction, such determination shall not affect the validity or enforceability of the remaining provisions, which shall continue in full force and effect.
19.1 These Terms are governed by the laws of England and Wales.
19.2 The courts of England and Wales shall have exclusive jurisdiction in relation to any dispute arising out of or in connection with these Terms.